A businessman from Tunbridge Wells has joined forces with the former footballer Vinnie Jones to promote his crisp company.
Tom Lock, 26, founded The London Crisp Company this year using crowdfunding.
The former Judd student recruited the Wimbledon hardman-turned-movie star to market his ‘Salt and Vinnie-gar’ crisps and be a global ambassador.
Mr Lock said: “Walkers famously use Gary Lineker to promote their product. But Vinnie is just right for us. He is very much associated with London.”