Almost 90 per cent of those who provided feedback on plans for the £70m expansion of Royal Victoria Place (RVP) supported the scheme, according to the centre.
The Times reported last week that the RVP had held a public exhibition on its proposals, which include an eight-screen cinema, restaurants and bigger shops.
Hundreds of people visited, to find out more about the plans and submit feedback.
A spokesman for the centre said: “The results of the feedback forms have now been analysed and they show that people are overwhelmingly in favour.
“A total of 88 per cent of consultation responses showed support for the proposals and 91 per cent said they would like to see a new shopping and leisure offer at Royal Victoria Place.”
Times readers left comments on the scheme on our Facebook page.
Katarina Williams wrote: “RVP refurbishment sounds great, it needs some new shops. Not sure about the eight-screen cinema, two to three screens would be much better, boutique cinema or something like that. The outside/facade of RVP could do with a refurb so can’t wait to see the plans.”
James Martin Lant said: “I’d rather have better roads to get in and out of the existing town than build all this new stuff and create more traffic.”
But Alexander James Cooper said: “Hell yes. Great memories as a child queuing on the hill for the ABC cinema. Perfect idea.”
RVP manager Nicky Blanchard added: “We were delighted that so many people took the time to come and see the plans for themselves and talk to the team working on the project. We’ve had a lot of positive feedback and people seem genuinely excited by the prospect of a major investment in the town centre.
“We believe a new cinema will act as a magnet to encourage people into the town centre and spend more time here, especially at night. It will not just benefit Royal Victoria Place but the whole town centre and the local night time economy in general.
“We are now looking forward to analysing people’s comments and taking them on board as we continue to work on our emerging proposals.”
It is expected that a planning application will be submitted by Christmas.