A Tonbridge businessman is exchanging his home for a tent in Mongolia in an epic fundraising challenge for the Christina Noble Children’s Foundation.
Phil Broad, who is a Managing Director of East Peckham marketing agency Yeomans, which assists charities and not-for-profit organisations, said he has been training hard over the past few months for the 260km event.
The Mongolia Challenge will include a total of 150km on a mountain bike, tackling river crossings and rocky passes, followed by a 40km hike to the summit of Altan Mountain, with a final element of a 75km horseback journey along a river valley.
Mr Broad is aiming to raise a total of £3,500 for the Christina Noble Foundation, which he encountered through his work, and felt compelled to support.
Mr Broad, aged 47, believes the charity is an extremely worthy cause, and will be setting off on the six-day charity experience this week.
He said: “As I think of my family, who wake each morning in a loving home, feeling safe, secure, content, happy and loved, I can’t help but wonder what Mongolia’s street children wake up to.
“They are often forced to live in manholes during the -40°C winters just to survive, and are vulnerable to trafficking, sexual exploitation and, more recently, to having their organs harvested.”
For sponsorship details visit www.mongolia-the-challenge.co.uk